Every engagement starts the same way: we find out what is actually wrong before anyone commits to fixing it. What comes after is your choice, and it is priced from what your site actually needs.
How it startsImplementation
Your audit, and the first round of fixes actually done
We meet at the start to agree on priorities and get access to your accounts, I work for seven to ten days, and we meet again to walk through what actually changed. The highest-impact fixes get implemented, not handed to you as a to-do list. From month two on it settles into one working session a month.
- Full technical crawl: indexation, canonicals, architecture, speed, schema
- Keyword and competitor gap analysis, filtered to what is actually winnable
- AI search visibility: whether ChatGPT, Claude, Gemini and Perplexity name you or your competitor
- Local search, Google Business Profile and citation audit
- User flow and conversion path review
- A prioritized 12-month roadmap
- A kickoff meeting and a wrap meeting, both included
- The highest-impact fixes implemented, not just listed
Everyone starts with the $175 Visibility Diagnostic. The $2,450 applies only when you decide you want the work done.
Step TwoThen you choose how we work together
You decide after you have seen the findings, not before. Nobody should be picking a package while the problem is still a guess.
Implementation is $2,450 a month. The Diagnostic is a separate $175 and stands on its own — you keep the report whether you go further or not.
Month one is hands-on setup
The foundation gets built in a concentrated week: technical fixes, schema, citations, indexing and the content plan. It is the heaviest stretch of the whole engagement, which is why it comes first. From there we keep going at the same rate, with a working session every month while the plan is still moving.
After six months, your call
By around six months the heavy lifting is done. The technical rebuild is finished, the citation and authority work is built, and the content cadence has settled into a rhythm rather than starting from nothing. Fewer new pieces, a foundation that no longer needs constant attention. The work genuinely gets lighter, so the price follows it.
Plenty of practices stay at $2,450 because there is still work worth doing, and monthly suits them. The point is not that you have to step down. It is that you know the option is there, and I will tell you when I think you have reached it rather than waiting for you to ask. $2,450 is the most this ever costs, and you can stop at any point.
How long it actually takes
The honest version, because the timeline is the thing most agencies are vaguest about and it is the thing you most need to know before you commit.
Foundation. Technical fixes, site architecture, on-page optimization, Google Business Profile and local signals, tracking properly configured.
What you will see: indexing improvements, local pack movement, some long-tail rankings. What you will not see: a meaningful change in revenue. Anyone who tells you otherwise is selling something.
Traction. Content production, internal linking, early link acquisition, AI citation building.
What you will see: mid-tail keywords reaching page one, organic traffic up measurably, the first leads you can attribute to search.
Compounding. Authority accrues, competitive terms come within reach, AI assistants begin citing you.
What you will see: primary commercial keywords ranking, organic becoming a channel you can depend on, cost per lead dropping below paid.
Durable. Compounding continues at declining cost.
This is the point where search beats every other channel on economics, and it is the reason we ask for twelve months rather than three.
If someone promises you page-one rankings in 30 days, they are either lying or doing something that will get you penalized.
Not sure where you stand?
Book the $175 Visibility Diagnostic and we will tell you honestly whether the monthly work is worth it for your site, or whether you have a simpler problem than you think.
Book a Book a Diagnostication