$500 one-time · 60 minutes inside your accounts
Under the Hood

An hour inside your Search Console, analytics and Google Business Profile with me. I fix the first one or two things live, then hand you a ranked list of the rest with how-to steps, so you or your team can take it from there.

Who this is for

Owners who want real answers from inside their accounts, but are not hiring anyone monthly right now.

Usually that is one of four people.

  • You want to fix it yourself and need to know exactly what to fix first
  • You have someone in-house, an office manager or a web person, and want a list to hand them
  • You are with an agency for now and want a second opinion you can hold them to
  • You are not ready for monthly work yet, but you are done guessing

Ready to hire someone to do the work? Skip this and Ask Kimberly instead. It is free, and it is the faster route to month one.

Why pay for this when a free AI report takes thirty seconds?

Go run one. Seriously. I sell AI search optimization, I am not going to pretend those tools are useless. Run it, and then notice what you are holding: a list of forty things, ranked by nothing, that you still cannot act on Monday morning.

A free report is generated from the outside looking in. It cannot log into your Search Console, your analytics or your Google Business Profile, so it does not know what is actually indexed, what people actually searched to find you, or where they left. It will confidently list problems you do not have and miss the one that is costing you clients.

What you are paying $500 for is not the list. It is someone who has done this for fifteen years and more than 197 businesses telling you which three things matter, which ones you can ignore, and which ones you can go fix yourself this week without me. And the first one or two get fixed before we are done.

And your competitor can generate the exact same free report you did. That is rather the point.

What happens in the hour

A working session inside your real data, not a call about a report.

BeforeAccessSo the hour goes to the workYou share access to Search Console, analytics and your Google Business Profile ahead of time. I tell you exactly what to share when you book, and you can remove it the moment we are done.
During60 minutesLive, with meWe look at your data together and I show you what is actually wrong. Then I fix the first one or two things on the spot: a wrong Maps category, a broken tracking tag, a page Google never indexed.
AfterYour listRanked, with how-to stepsA written summary of what I found, what I already fixed, and the rest ranked by what will move the needle, with steps you or your team can follow.

What I look at

Whatever is most likely costing you calls, in this order of suspicion.

Technical health
Indexation, sitemaps, canonicals, redirects, speed, mobile rendering, schema, and the crawl errors Google is already logging against you.
Local search and Google Business Profile
Categories, services, profile completeness, and whether your name, address and phone agree across the directories that feed Maps.
AI answer visibility
Whether ChatGPT, Gemini and Perplexity name you or a competitor for the questions your customers actually ask.
Keywords and competitors
What you rank for, what your competitors rank for that you do not, and which of those gaps are winnable.
User flow
What happens after someone lands: where they drop, how far the booking button is, and what a phone shows at eleven at night.

The honest part

The written list has no sales pitch in it. It is a to-do list, ranked by impact, written so you or your team can follow it.

At the end of the hour I ask one question: do you want me to do the rest? No is a perfectly good answer. Plenty of owners take the list and run with it.

Under the Hood is not credited toward anything. It is its own thing, priced for what it is.

Where it fits

Four ways to work with me. Pick the one that matches where you are.

Ask Kimberly · Free, 20 minutes
A straight conversation about what is going on and which next step makes sense. The right start if you are ready to hire someone.
Under the Hood · $500 one-time
An hour inside your accounts, the first fixes made live, and a ranked list of the rest. This page.
Tech Rescue · $750 deposit
Something broken right now. Tell me what happened and I will let you know if I can fix it. If yes, a $750 deposit goes toward the fix. If I cannot fix it, you do not pay.
Implementation · $2,500 a month
The ongoing work. Month one is hands-on setup, then one working session a month. After six months it steps down to $1,500 a month.$2,500 a month is the most this ever costs, and you can stop at any point. Month to month, with 30 days notice.

New to audits? Read what an SEO audit covers, and whether your business needs one.

Common questions

Why is this not free?
Because it is real work in your real accounts. The free option is Ask Kimberly: twenty minutes, no screen share, no deliverable.
Is this just a tool report?
No. Tools are input, the way lab results are for a doctor. The value is in knowing which three things matter, which ones you can ignore, and in what order to do them.
What if I do not hire you afterward?
Then you have a ranked list and the first fixes already done. That is the whole point of it.
Can my team join?
Yes. If someone in-house will be doing the work, bring them. The list is written for them.
My site is brand new. Is it worth it?
Often more so. Catching a wrong foundation before you build on it is far cheaper than untangling it two years in.

Book Under the Hood

$500 one-time. An hour inside your accounts, the first fixes made live, and a ranked list of the rest.

Book Under the Hood

Not sure it is the right fit? Ask Kimberly first. It is free.

How this actually goes

Nobody tells you this part honestly, so here it is. Ads work immediately and stop the moment you stop paying for them. Search works slowly and then keeps working. Run together, the ads carry you through the months where search has not caught up yet.

Google AdsSearch and AI visibility
More Nothing Start Month 1 Month 3 Month 6 Beyond keeps compounding flat while you pay

Illustrative shape, not a projection. Real numbers for real clients are on the case studies page.

Weeks 1 to 4
Ads carry the load, search gets unblockedIf we run ads, they produce enquiries almost straight away. Meanwhile the invisible work happens: indexing, profile corrections, the things quietly stopping you from ranking at all.
Weeks 4 to 8
Profile and local movement shows firstGoogle Business Profile and listing corrections move fastest, because you are removing contradictions rather than earning new authority. This is usually the first thing you can see.
Weeks 8 to 12
Rankings start to movePositions shift on the terms that actually describe what you do. Not everything at once, and not in a straight line. Anyone who promised you thirty days was not being straight with you.
Months 3 to 6
Search overtakes ads on cost per leadThis is the crossover. The traffic you stopped paying for starts outperforming the traffic you are paying for, and the ad budget becomes a choice rather than a necessity.
Six months on
It keeps going without youThe work compounds. Rankings hold, authority builds, AI answers start naming you. This is the point where the monthly price steps down to $1,500, because the heavy lifting is done.

How fast any of this happens depends entirely on where you are starting from. A business with a healthy site and a messy profile moves in weeks. A business with an unindexed sitemap and six years of duplicate pages takes longer. There is no honest way to tell you which one you are without looking.

That is the whole reason Under the Hood exists.

Book Under the Hood · $500